Design is…
human
business
emotional
holistic
ethical
human
human
business
emotional
holistic
ethical
human
human
business
emotional
holistic
ethical
human
human
business
emotional
holistic
ethical
human
human
business
emotional
holistic
ethical
human
I identify what breaks the human experience.
Get business and tech talking.
Fix the actual problem.
Repeat.
I identify what breaks the human experience.
Get business and tech talking.
Fix the actual problem.
Repeat.
01
Work
Work
Flix: Network Planning WebApps
Flix: Network Planning WebApps
Flix: Network Planning WebApps
Consolidated 6-8 disparate network planning tools into one unified web interface to eliminate time waste from tool switching, reduce cognitive overload, and minimise human errors for FlixBus network planners managing complex global bus route operations.
Consolidated 6-8 disparate network planning tools into one unified web interface to eliminate time waste from tool switching, reduce cognitive overload, and minimise human errors for FlixBus network planners managing complex global bus route operations.
Role
Role
Senior Product Designer
Senior Product Designer
Duration
Duration
July 2024 - Ongoing
July 2024 - Ongoing
Responsibilities
Responsibilities
Design research, usability testing, design sprint, stakeholder management
Design research, usability testing, design sprint, stakeholder management
Flix: UX on Domain
Flix: UX on Domain
Flix: UX on Domain
Joined as the sole product designer in a low–UX-maturity domain where siloed teams built tools in isolation, resulting in inconsistent user experiences and limited stakeholder understanding of UX value.
Joined as the sole product designer in a low–UX-maturity domain where siloed teams built tools in isolation, resulting in inconsistent user experiences and limited stakeholder understanding of UX value.
Role
Role
Senior Product Designer
Senior Product Designer
Duration
Duration
February 2023 - Ongoing
February 2023 - Ongoing
Responsibilities
Responsibilities
Design Ops, Research Ops, Hiring, Mentoring, Coaching
Design Ops, Research Ops, Hiring, Mentoring, Coaching
Volkswagen: Car Configurator
Volkswagen: Car Configurator
Volkswagen: Car Configurator
Evolved from a 5-day design sprint concept into a comprehensive car configurator platform, co-ordinating 20+ team members across three specialised squads - each focusing on distinct configurator aspects before integrating into a unified customer journey.
Evolved from a 5-day design sprint concept into a comprehensive car configurator platform, co-ordinating 20+ team members across three specialised squads - each focusing on distinct configurator aspects before integrating into a unified customer journey.
Role
Role
Product Strategist
Product Strategist
Date
Date
August 2019
August 2019
Responsibilities
Responsibilities
Design sprint master, UX designer
Design sprint master, UX designer
Thermo Fisher Scientific: iPad Sales App
Thermo Fisher Scientific: iPad Sales App
Thermo Fisher Scientific: iPad Sales App
Researched and designed an iPad application enabling the pharmaceutical sales representatives to dynamically create customised product presentations, build tailored content libraries, and share materials with healthcare professionals during client meetings - transforming static sales processes into interactive, personalised experiences.
Researched and designed an iPad application enabling the pharmaceutical sales representatives to dynamically create customised product presentations, build tailored content libraries, and share materials with healthcare professionals during client meetings - transforming static sales processes into interactive, personalised experiences.
Role
Role
UX Designer & Researcher
UX Designer & Researcher
Duration
Duration
2016
2016
Responsibilities
Responsibilities
Design research, UI & UX design
Design research, UI & UX design
02
Blogs
Blogs
02
Blog
Feb 2026
The best job you’ve never heard of: Enterprise Product Design
5 things I love. 5 things that test my patience. An honest breakdown.
Feb 2026
The best job you’ve never heard of: Enterprise Product Design
5 things I love. 5 things that test my patience. An honest breakdown.
Feb 2026
The best job you’ve never heard of: Enterprise Product Design
5 things I love. 5 things that test my patience. An honest breakdown.
Feb 2026
So I Tried Letting AI Do My UX Job. Here Is What Actually Happened
I was convinced AI was coming for my job. So I did the only logical thing: I paid for it and invited it in.
Feb 2026
So I Tried Letting AI Do My UX Job. Here Is What Actually Happened
I was convinced AI was coming for my job. So I did the only logical thing: I paid for it and invited it in.
Feb 2026
So I Tried Letting AI Do My UX Job. Here Is What Actually Happened
I was convinced AI was coming for my job. So I did the only logical thing: I paid for it and invited it in.
Dec 2025
Three Hard Lessons From Building a Domain-Level UX Team
We were saving individual users when we should've been saving the whole ecosystem.
Dec 2025
Three Hard Lessons From Building a Domain-Level UX Team
We were saving individual users when we should've been saving the whole ecosystem.
Dec 2025
Three Hard Lessons From Building a Domain-Level UX Team
We were saving individual users when we should've been saving the whole ecosystem.
May 2022
Do You Really Need a Design Degree to Be a UX Designer? Let’s Spill the Tea
Here’s the thing about hackathons: any Tom, Dick, or Harry can join. No one checks if you’ve got the designer’s mindset. Am I gatekeeping? Maybe. Am I right? Also maybe.
May 2022
Do You Really Need a Design Degree to Be a UX Designer? Let’s Spill the Tea
Here’s the thing about hackathons: any Tom, Dick, or Harry can join. No one checks if you’ve got the designer’s mindset. Am I gatekeeping? Maybe. Am I right? Also maybe.
May 2022
Do You Really Need a Design Degree to Be a UX Designer? Let’s Spill the Tea
Here’s the thing about hackathons: any Tom, Dick, or Harry can join. No one checks if you’ve got the designer’s mindset. Am I gatekeeping? Maybe. Am I right? Also maybe.
03
Experience
Experience
10+ years of design expertise
5 years focused on B2B tools
Across health, e-commerce, and mobility industries
From early-stage startup, to global leading companies
FlixTech Mobility
FlixTech Mobility
FlixTech Mobility
Senior Product Designer
Senior Product Designer
Berlin, 2020 – today
Berlin, 2020 – today
Accenture Song (was SinnerSchrader)
Accenture Song (was SinnerSchrader)
Accenture Song (was SinnerSchrader)
Product Strategist
Product Strategist
Hamburg, 2018 – 2020
Hamburg, 2018 – 2020
FTWK GmbH
FTWK GmbH
FTWK GmbH
Product Designer
Product Designer
Berlin, 2015 – 2017
Berlin, 2015 – 2017
03
Experience
04
About
About
I’m Hanshuman, a human-centred designer with 10+ years of experience creating digital products and services that actually work for the people who use them. For me, design is about putting humans first - always.
Starting in Interior Architecture and moving into Service Design (M.Des, Master of Design) and UX, I’ve worked across cultures and industries. I specialise in turning complex systems into intuitive, human-friendly experiences.
Outside of work, I’m usually learning something new (piano, DJing, German), building my neo-vintage bike, or exploring Europe in a camper van.
